Dream Life

People live here or move West to realize their dreams or behave however they want. Here, our heroes.


All the Pretty Horses

We love wild horses. And by we, I don’t just mean Sunset. There are animals that people care about more, and mustangs happen to be one of them. Seventy-two percent of Americans support protecting wild horses, which have been declared by law “living symbols of the historic and pioneer spirit of the West.” But, as reporter Mac McClelland points out […]

Affordable Art for the Nature-Lover

Our garden design assistant Lauren Dunec Hoang is getting ready to move into a new place and asked me where to find affordable art to fill those bare walls. Lauren, I GET YOU. Someday we’ll both have the cash to throw behind a more serious collection, but there are still great options for less than $100.

Introducing the GolfBoard

Here’s everything I know about the sport of golf in one breath: Green grass, checkered shorts, little white ball, Caddyshack. So when I saw a story about a cool, new way to cruise the greens at Bend’s Tetherow golf course, I was prepared to be bored.

New Paint Colors Inspired by the West

      Golden Gate Bridge: 1. Charlotte’s Locks 2. Parma Grey 3. Great White 4. Yukutori SF Girl by Bay (and Girl We Adore) Victoria Smith recently curated a collection of Farrow & Ball’s paint colors and wallpapers into a San Francisco-inspired palette. The three colors and one wallpaper above are part of her nod to the Golden Gate Bridge (I’ll […]